Tuesday, August 24, 2010

'CBS Evening News' Ratings Hit Record LOW During Katie Couric's Afghanistan Trip 'CBS Evening News' Ratings Hit Record LOW During Katie Couric's Afgha


This speaks a lot to how weary Americans are of the war in Afghanistan. They are tired of it. They don't want to hear about it. I'd guess that more Americans would be interested in international affairs / politics, if they didn't need to worry about losing their jobs / pensions / etc.

Let us put this into perspective, though. In a country where more than 1 in 5 Americans can't point out the United States in a map, and where 1 in 5 Americans believe the Sun revolves around the Earth, we can't really expect them to know where Afghanistan is, let alone what goes on there.

Afghanistan is a political issue. In a country where political apathy is rampant and economy struggling, Afghanistan becomes the last thing the average American wants to talk about.

The fact that CBS is a big mainstream network does not help, either. Last month, Rachel Maddow went to Afghanistan and covered it her show, "The Rachel Maddow Show", and saw little change in ratings. The difference between Couric's and Maddow's coverage of Afghanistan is that when people tune in to MSNBC to watch Rachel, they know she will be discussing political issues.

I give credit to Couric though, for taking the chance to cover an important political issue, albeit one that is not in the minds of the average American.
Read the Article at HuffingtonPost

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